CV for Prof. Vidyanand (VC) Choudhary

 

Vidyanand Choudhary      

University of California, Irvine
Irvine, CA 92697-3125
Paul Merage School of Business
(949) 824-5120
Fax: (949) 725-2830

 

Education

PhD, Krannert Graduate School of Management, Purdue University, 1998.
Management
Dissertation Title: Economic Analysis of Selling and Renting Software in eCommerce
Advisor: Chaturvedi, A. R.

MS, School of Industrial Engineering, Purdue University, 1997.
Major: Industrial Engineering
Minor: Operations Research

Bachelor of Technology, Indian Institute of Technology, 1994.
Major: Computer Science & Engineering

Professional Positions

Professor, Paul Merage School of Business, UC Irvine (2017-present).
Associate Dean, Undergraduate Programs, Paul Merage School of Business, University of California, Irvine (2016-Present).
Associate Professor, Paul Merage School of Business, UC Irvine (2009-2017).
Assistant Professor, Paul Merage School of Business, UC Irvine (2002-2009).
Visiting Associate Professor, London Business School. (June 2011 – July 2011).
Assistant Professor, Tepper School of Business, Carnegie Mellon University. (1999 – 2002).
Instructor, Tepper School of Business, Carnegie Mellon University. (1998 – 1999).
Professional Memberships

Association for Information Systems.
Institute For Operations Research and The Management Sciences.

Awards and Honors
Runner up for Best Paper Award, China Summer Workshop on Information Management (CSWIM 2015).
Faculty Career Development Award, University of California, Irvine. (2005 – 2006).
Best Completed Research Paper Award, 22nd International Conference on Information Systems (ICIS). (December 2001).
Nominated for Best Paper Award, Internet and the Digital Economy Track at the 34th Hawaii International Conference on System Sciences (HICSS). (January 2001).
Best Paper Award, 10th Workshop on Information Technology and Systems (WITS). (December 2000).
International Conference on Information Systems (ICIS) Doctoral Consortium. (December 1997).
Distinguished Teacher, Krannert Graduate School of Management. (1997).

RESEARCH

Publications

Journal Articles, Peer-Reviewed

  1. Vithayathil, J. and V. Choudhary. IT-Enabled Governance of Corporate Takeovers: Time For Say-On-Takeovers? Forthcoming in MIS Quarterly.
  2. Choudhary, V. and Shivendu, S. Targeted Couponing in Online Auctions. Information Systems Research. Published online at http://pubsonline.informs.org/doi/abs/10.1287/isre.2017.0688
  3. Choudhary, V., Currim, I., Dewan, S., Mintz, O. and Turner, J. (2017). Evaluation Set Size and Purchase: Evidence from a Product Search Engine. Journal of Interactive Marketing, 37, February, 16-31.
  4. MacCrory, F., Choudhary, V., Pinsonneault, A. (2016). Research Note: Designing Promotion Ladders to Mitigate Turnover of IT Professionals. Information Systems Research, 27(3), 648–660.
  5. Choudhary, V., Zhang, Z.  (2015), Research Note: Patching the Cloud: Impact of SaaS on Patching Strategy and the Timing of Software Release. Information Systems Research, 26(4), 845-858.
  6. Choudhary, V., Vithayathil, J. (2013). The Impact of Cloud Computing: Should the IT Department Be Organized as a Cost Center or a Profit Center? Journal of Management Information Systems, 30(2), 67-100.
  7. Hui, W., Yoo, B., Choudhary, V., Tam, K.-Y. (2012). Sell by bundle or unit?: Pure bundling versus mixed bundling of information goods. Decision Support Systems, 53(3), 517-525.
  8. Yoo, B., Choudhary, V., Mukhopadhyay, T. (2011). A Study of Sourcing Channels for Electronic Business Transactions. Journal of Management Information Systems, 28(2).
  9. Choudhary, V., (2010), “Use of Pricing Schemes for Differentiating Information Goods,” Information Systems Research, 21(1), 78-92.
  10. Choudhary, V. and R. K. Tyagi, (2009), “Economic Incentives to Adopt Electronic Payment Schemes under Competition,” Decision Support Systems, 46(2), 552-561.
  11. Bhargava, H. K. and V. Choudhary, (2008), “Research Note: When is Versioning Optimal for Information Goods?Management Science, Vol. 54, No. 5, May, pp. 1029-1035.
  12. Choudhary, V., (2007) “Comparison of Software Quality under Perpetual Licensing and Software as a Service,” Journal of Management Information Systems, Vol. 24, No.2, pp. 141-165.
  13. Yoo, B., V. Choudhary, and T. Mukhopadhyay, (2007) “Electronic B2B Marketplaces with Different Ownership Structures,” Management Science, Vol. 53, No. 6, pp. 952-961.
  14. Hosanagar, K., R. Krishnan, J. Chuang, and V. Choudhary, (2005) “Pricing Caching Services with Multiple Levels of QoS,” Management Science, Vol. 51, No. 12, pp. 1844-1859.
  15. Choudhary, V., A. Ghose, T. Mukhopadhyay, and U. Rajan, (2005) “Personalized Pricing and Quality Differentiation,” Management Science, Vol. 51, No. 7, pp 1120-1130.
  16. Bhargava, H., and V. Choudhary, ( 2004) “Economics of an Information Intermediary with Aggregation Benefits,” Information Systems Research , Vol. 15, No. 1, pp. 22-36, March.
  17. Yoo, B., V. Choudhary, and T. Mukhopadhyay, ( 2002) “A model of Neutral B2B Intermediaries,” Journal of Management Information Systems , Vol. 19, No. 3, pp. 43-68, Winter.
  18. Bhargava, H., and V. Choudhary, ( 2001) “Information Goods and Vertical Differentiation”, Journal of Management Information Systems, Vol. 18, No. 2, pp. 85-102, Fall.
  19. Bhargava, H., V. Choudhary, and R. Krishnan, (2000) “Pricing and Product Design: Intermediary Strategies in an Electronic Market”, International Journal of Electronic Commerce, Vol. 5, No. 1, pp. 37-56, Fall.
  20. Choudhary, V., K. Tomak, and A. Chaturvedi, (1998) “Economic Benefits of Software Renting”, Journal of Organizational Computing and Electronic Commerce, Vol. 8, No. 4, pp. 277-305.

Conferences and Workshops

Choudhary, V. and Z. Zhang. (2017). Recommender Systems and Consumer Product Search. Theory in Economics of Information Systems (TEIS), Sonoma, California.

Choudhary, V., Currim, I., Dewan, S., Mintz, O. and Turner, J. (2016). Evaluation Set Size and Purchase: Evidence from a Product Search Engine. Production and Operations Management Society (POMS) Annual Conference, Orlando, Florida.

Choudhary, V. and M. Xin. (2015) IT Investment under Competition: The Role of Implementation Uncertainty. China Summer Workshop on Information Management (CSWIM 2015). Runner up for Best Paper Award.

Choudhary, V. and R. Zhang. (2015). Bundling Add-on Products with Information Goods. Conference on Information Systems and Technology.

Choudhary, V. and Z. Zhang. (2015). Recommender Systems and Consumer Product Search. Conference on Information Systems and Technology.

Choudhary, V. and M. Xin. (2015) IT Investment under Competition: The Role of Implementation
Uncertainty. Theory in Economics of Information Systems (TEIS).

Choudhary, V. and Zhang, Z. (2014). Recommender Systems and Consumer Product Search. Workshop on Information Systems and Economics (WISE).

Choudhary, V. and M. Xin. (2014) IT Investment under Competition: The Role of Implementation Uncertainty. INFORMS Annual Conference.

Choudhary, V., Shivendu, S. (2013). Targeted Couponing in Online Auctions. Workshop on Information Systems and Economics (WISE).

Choudhary, V., Shivendu, S. (2013). Targeted Couponing in Online Auctions. Theory in Economics of Information Systems (TEIS).

Choudhary, V., Zhang, Z. (2012). Patching the Cloud: Impact of SaaS on Patching and Software Defects. Workshop on Information Systems and Economics (WISE).

Vithayathil, J., Choudhary, V. (2012). IT Governance: Optimal IT Organizational Structure, and the impact of Cloud Computing. Theory in Economics of Information Systems (TEIS).

MacCrory, F., Choudhary, V., Pinsonneault, A. (2011). Designing Promotion Tournaments to Mitigate Turnover of IT Professionals. Twenty third Workshop on Information Systems and Economics (WISE).

Vithayathil, J., Choudhary, V. (2011). IT Governance: Optimal IT Organizational Structure, and the impact of Cloud Computing. Twenty third Workshop on Information Systems and Economics (WISE).

Vithayathil, J., Choudhary, V. (2011). The Future is Cloudy: Optimal Organizational Structure and Incentives for Information Technology. INFORMS 2011 Annual Meeting.

Choudhary, V., Gurbaxani, V. C., Zeng, Q. (2010). The Role of Technology Refresh on Asset Ownership in IT Outsourcing. Twenty second Workshop on Information Systems and Economics (WISE).

Choudhary, V., Zhou, Z. Z. (2007). Design of Proprietary Software Quality and Usability to Compete with Open Source Software. Nineteenth Workshop on Information Systems and Economics (WISE). (Montreal, Quebec, Canada).

Choudhary, V., Zhou, Z. Z. (2007). Impact of Competition from Open Source Software on Proprietary Software Quality and Social Welfare. INFORMS Annual Conference. (Seattle, Washington).

Choudhary, V. (2006). Software as a Service vs. Perpetual Licensing: Implications for Software Quality. INFORMS Annual Conference. (Pittsburgh, Pennsylvania).

Choudhary, V. (2005). Optimal Mix of Pricing Schemes for Differentiated Information Goods. Seventeenth Workshop on Information Systems and Economics (WISE). (University of California, Irvine).

Choudhary, V. (2004). Monopoly Profits in a Competitive Market for Undifferentiated Information goods via Differentiated Pricing Schemes. Sixteenth Workshop on Information Systems and Economics (WISE). (College Park, Maryland).

Yoo, B., Choudhary, V., Mukhopadhyay, T. (2002). Biased or Neutral? Ownership Structure of Electronic Business-to-Business Marketplaces. Fourteenth Workshop on Information Systems and Economics (WISE). (Barcelona, Spain).

Choudhary, V., Ghose, A., Mukhopadhyay, T., Rajan, U. (2001). Dynamic Pricing: A Strategic Advantage for E-tailers. Thirteenth Workshop on Information Systems and Economics (WISE). (New Orleans, Louisiana).

Bhargava, H. K., Choudhary, V. (2000). Second Degree Price Discrimination and the Nature of Consumers’ Utility. Twelfth Workshop on Information Systems and Economics (WISE). (Brisbane, Australia).

Bhargava, H. K., Choudhary, V. (1999). Price Discrimination And Product Differentiation In Information Goods. Eleventh Workshop on Information Systems and Economics (WISE). (Charlotte, North Carolina).

Choudhary, V. (1999). Experimental Investigation of Monopoly Power in a Durable Goods Market. INFORMS National Conference. (Cincinnati, Ohio).

Choudhary, V., Mehta, S., Chaturvedi, A. (1998). Experiments with Software Renting. Tenth Workshop on Information Systems Economics (WISE). (New York, New York).

Choudhary, V., Morin, T., Walter, J. (1998). Algorithms for Discrete Multiple Objective Optimization. INFORMS National Conference. (Montreal, Canada).

Choudhary, V., Tomak, K., Chaturvedi, A. R. (1997). Economics of Software Renting. Ninth Workshop on Information Systems Economics (WISE). (Atlanta, Georgia).

Morin, T., Choudhary, V., Walter, J. (1997). Optimal Algorithm for Discrete Multiple Objective Optimization. INFORMS National Conference. (San Diego, California).

Choudhary, V., Chaturvedi, A. R. (1996). The Buyer-Supplier Relationship: Its Effect on Shareholder Value. INFORMS National Conference. (Atlanta, Georgia).

 

Conference/Workshop/Symposium Proceedings, Peer-Reviewed

Zhou, Z. Z., Choudhary, V. (2013). Impacts of Competition from Open Source Software on Proprietary Software. Hawaii International Conference for Systems Sciences (HICSS).

Vithayathil, J., Choudhary, V. (2013). Profit Center or Cost Center? The Impact of Cloud Computing. Hawaii International Conference for Systems Sciences (HICSS).

Yoo, B., Choudhary, V., Mukhopadhyay, T. (2011). Marketplaces or Web Services? Alternate Business Models for Electronic B2B Transactions. 44th Hawaii International Conference on System Sciences (HICSS).

Choudhary, V., Zhou, Z. Z. (2007). Impact of Competition from Open Source Software on Proprietary Software Quality and Social Welfare. In Proceedings of the Twelfth INFORMS Conference on Information Systems and Technology (CIST). Seattle, Washington.

Choudhary, V. (2007). Software as a Service: Implications for Investment in Software Development. In Proceedings of the 40th Hawaii International Conference on System Sciences (HICSS). Waikoloa, Hawaii.

Ghose, A., Mukhopadhyay, T., Rajan, U., Choudhary, V. (2003). Personalized Pricing: A Strategic Advantage for Electronic Retailers. In Proceedings of the Eighth INFORMS Conference on Information Systems and Technology (CIST). Atlanta, Georgia.

Ghose, A., Mukhopadhyay, T., Rajan, U., Choudhary, V. (2002). Dynamic Pricing: A Strategic Advantage for Electronic Retailers. In Proceedings of the 23rd International Conference on Information Systems (ICIS). Barcelona, Spain.

Hosanagar, K., Krishnan, R., Chuang, J., Choudhary, V. (2002). Optimal Pricing and Capacity Allocation in Vertically Differentiated Web Caching Services. In Proceedings of the 23rd International Conference on Information Systems (ICIS). Barcelona, Spain.

Yoo, B., Choudhary, V., Mukhopadhyay, T. (2002). Pricing Strategies of Electronic B2B Marketplaces with Two-Sided Network Externalities. In Proceedings of the 35th Hawaii International Conference on System Sciences (HICSS). Waikoloa, Hawaii.

Yoo, B., Choudhary, V., Mukhopadhyay, T. (2001). Neutral Vs Biased Marketplaces: A Comparison of Electronic B2B Marketplaces with Different Ownership Structures. In Proceedings of the 22nd International Conference on Information Systems (ICIS). New Orleans, Louisiana. (Best Completed Research Paper Award).

Bhargava, H. K., Choudhary, V. (2001). Second Degree Price Discrimination for Information Goods. In Proceedings of the 34th Hawaii International Conference on System Sciences (HICSS). Maui, Hawaii. (Nominated for Best Paper Award in the Internet and the Digital Economy Track).

Arora, A., Choudhary, V., Kannan, K., Krishnan, R., Padman, R. (2000). On Analyzing Interactions in a Software Agent Marketplace. In Proceedings of the 10th Workshop on Information Technology and Systems (WITS). Brisbane, Australia. (Best Paper Award).

Bhargava, H. K., Choudhary, V., Krishnan, R., Lee, K. B. (1999). Analysis of an Intermediary’s Strategies in Electronic Markets for Decision Technologies. In Proceedings of the 20th International Conference on Information Systems (ICIS). Charlotte, North Carolina.

Choudhary, V., Tomak, K., Chaturvedi, A. R. (1998). Effect of Network Externalities on Software Pricing. In Proceedings of the 31st Hawaii International Conference on System Sciences (HICSS). Kohala Coast, Hawaii.

Chaturvedi, A. R., Choudhary, V., Tomak, K. (1997). An Economic Model for Microrenting in Electronic Commerce. In Proceedings of the 3rd AIS Americas conference. Indianapolis, Indiana.

 

 

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